Entiendo

A language learning application that gives students the ability to learn Spanish in the dialect of their choosing. MVP options include Ribereño (Peru), Rioplatanese (Argentina), and Chilean (Chile).

Timeline
2 Weeks

Client
Self-Initiated

Role
Designer

Tools
Figma

Fill the Spanish language learning gap by empowering students to learn in the dialect of their choosing, and with an emphasis on phrase recognition and pronunciation.

The Goal

Entiendo is a self-initiated project and I serve as the sole designer. January 2023.

Tasks included:

  • Ideation

  • Wireframing

  • User research through usability testing with a Spanish-speaker

  • Prototyping

My Role

Target Audience

Whether for work or relocation to a new country, the target audience is people in need of learning Spanish dialects.

I took into account Spanish speakers who are already familiar with the language and non-Spanish speakers who have never learned the language.

Learn the phrases and pronunciation of a Spanish dialect with the choice to skip the foundations of the language

For Spanish Speakers:

Learn the phrases and pronunciation of a Spanish dialect while also learning the foundations of Spanish

For Non-Spanish Speakers:

Ideation 💡

At the start, I considered whether the application would serve as a reference tool or a course.

During my competitive analysis I concluded that there are apps that work excellently as a Spanish reference tool for all dialects, however, there are no course-driven applications that go beyond the standard Latin American/European Spanish.

This led me to work on a solution that was course-focused.

Wireframes

After sketching out user flows, I created low-fidelity wireframes and conducted a usability test over Zoom with someone who only spoke Spanish in a Mexican dialect.

Feedback Highlights:
• It was not clear on the home screen that there was a learning tree
• Flags shouldn't be used to symbolize dialects, since dialects are spoken across multiple countries.
• Create a stronger onboarding process

Lofi -> Hifi Wireframe

Track Your Progress

Students can find their progress reported on their profile page, as well as how many days straight they've gone without missing a lesson.
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On the other hand, any bookmarked lessons will be saved to the student's library where they can revisit their favorite exercises, or find brand new ones.

Retrospective ⏪

What went well?

  • Created dialect-focused Spanish language learning application

  • Prototype was responsive

What could have been better?

  • Spend more time reviewing academic research

  • Involve multiple users in the interview & usability test process

  • Distinguish a more specific target audience to fulfill their needs

What would I do differently?

  • Establish more consistent UI

  • Implement a spaced repetition system to ensure user’s recall

  • Introduce background information for dialects